Sigma Gamma Rho Sorority, Inc. Centennial Celebration

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Sigma Gamma Rho Sorority, Inc. Centennial Celebration

Objective:

Amplify the history of a 100-year-old Black Legacy Organization and position it with its 100,000 global membership as a Women's Development organization for the next 100 years

Role:

Lead Marketing Agency

Services:

Key Messaging, Website Design, Event Marketing, Media Relations, Press Events, Campaign Development, Public Relations, Strategic Marketing Consulting, Media Planning, Outdoor Billboard Campaign, Custom Printing, Brand Partnerships

National Museum of African American Music “Where Legends Live forever” Campaign

National Museum of African American Music (NMAAM)

The National Museum of African American Music (NMAAM), is the only museum of its kind dedicated to preserving and celebrating the history of Black music in America. The museum’s expertly-curated collections share the story of the American soundtrack by integrating history and interactive technology to bring the musical heroes of the past into the present.

Role:

Lead Marketing Agency

Services:

Rebranding, Key Messaging, Branding & Design, PR, Social Media Management

Objective:

45-day fundraising campaign garnering national media exposure and membership for the only museum dedicated to preserving and celebrating the history of Black music in America

Success:

$203K+

2022 End-of-Year Giving Campaign